Our world is currently going through a landfill problem. Graphic/packaging designers are responsible for most of the packaging in the landfills. In this Cheez-It package re-design, I attempt to solve the wasteful packaging problems from reduction of materials to storage problems and at the same time reviving the fun image of the Cheez-It brand.
-Cheez-It Boxes cannot be recycled.
-They are made out of CRB (Coated Recycled paperboard).
160-300 Plastic bags are dumped in landfills every year per person
1,000,000 per minute!
9% of garbage consists of cardboard boxes. Coated cardboard can't be recycled.
Waterproof cardboard made from biodegradable sugar cane pulp. This will allow recycling of the treated cardboard. The sugar cane waste from the Cheez-It farms can be used to make the cardboard and the water-proof coating.
EverCorn™ and NatureWorks bioplastic made from corn starch.
This corn starch bioplastic can be produced in the Cheez-it corn farms reducing material costs and waste.
25% box volume reduction with the same amount of product.